Ingram Micro is authorized as a Distributor for Fitbit in Hong Kong (Commercial, Education and Enter

Ingram Micro is authorized as a Distributor for Fitbit in Hong Kong (Commercial, Education and Enterprise Customized Storefront Sectors)

Hong Kong - Ingram Micro, a leading global technology and supply chain services distributor, today announced a distribution agreement with Fitbit in Hong Kong, focusing on commercial, education, and enterprise customized storefront sectors.

Fitbit’s innovative technology and smartwatches empower and inspire people to live a healthier, more active life. Its products help millions achieve their health and fitness goals, whatever they may be. Since launching its first tracker in 2007, Fitbit has transformed millions of lives by redefining what’s possible.

Fitbit’s latest products combine its most advanced sensor technology and algorithms to unlock even more information about fitness plus physical and mental health. These include the Fitbit Sense™, the Fitbit Versa™ family of smartwatches, Fitbit Charge 4™, Fitbit Inspire 2™, and Fitbit Ace 2™ activity trackers, and Fitbit Aria Air smart scale. The new Fitbit wearables also help people better understand and manage stress and heart health, and present key health metrics including heart rate, sleep quality and blood oxygen saturation in an easy to understand way.

Through this strategic partnership, Ingram Micro will leverage its strong positioning in value distribution to deliver on a joint go-to-market strategy with Fitbit. Both Ingram Micro and Fitbit aim to promote and accelerate digital transformation in health and fitness, and remain at the forefront of technological innovation.

 

About Fitbit, Inc. (NYSE: FIT)

Fitbit helps people lead healthier, more active lives by empowering them with data, inspiration and guidance to reach their goals. Fitbit designs products and experiences that track and provide motivation for everyday health and fitness. Fitbit’s diverse line of innovative and popular products include Fitbit Sense™, the Fitbit Versa™ family of smartwatches, Fitbit Charge 4™, Fitbit Inspire 2™, and Fitbit Ace 2™ activity trackers, and Fitbit Aria Air smart scale. Fitbit products are carried in approximately 39,000 retail stores and in 100+ countries around the globe. The Fitbit platform delivers personalized experiences, insights and guidance through leading software and interactive tools, including the Fitbit and Fitbit Coach apps, and Fitbit OS for smartwatches. Fitbit’s paid subscription service, Fitbit Premium, provides advanced analytics and actionable guidance in the Fitbit app to help you reach your health and fitness goals. Fitbit Premium + Health Coaching provides one-on-one virtual coaching with expert health coaches and personalized plans based on your Fitbit data. Fitbit Health Solutions develops health and wellness solutions designed to help increase engagement, improve health outcomes, and drive a positive return for employers, health plans and health systems.

 

About Ingram Micro

Ingram Micro helps businesses Realize the Promise of Technology™. It delivers a full spectrum of global technology and supply chain services to businesses around the world. Deep expertise in technology solutions, mobility, cloud, and supply chain solutions enables its business partners to operate efficiently and successfully in the markets they serve. Unrivalled agility, deep market insights and the trust and dependability that come from decades of proven relationships, set Ingram Micro apart and ahead. More at http://hk.ingrammicro.com

 

Media Enquiries:

T: (852) 2564 9200

E: IMMarketing.HK@ingrammicro.com

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