You can have it all—a powerful data center that is environmentally mindful
With all the technology providing the benefits to us, it does also have its downside, and it could be the damages it does to the environment. How would we be able to call for smarter choices for environmentally friendly infrastructure and make technology desirable & sustainable?
Hardware
The first step of any hardy data center is the hardware, of course. And lucky for you, we live in 2025 where more and more technology providers are being environmentally conscious, creating a plethora of options for you to suit up any business with eco-friendly technology solutions. All you have to do is look for low-power servers, CPUs and GPUs. The key here is to focus on their power and heat output. It’s also nice if they are produced with green certifications and created by companies focused on environmental causes—of which there are plenty to choose from.
Cooling
A few good eco-friendly technology options to consider here are liquid cooling systems that use water or coolant versus air to reduce heat, free cooling by leveraging outside air or water if you’re in an environment that permits, and hot/cold aisle containment. There are several options for liquid cooling systems, including liquid immersion cooling, and all serve a different purpose and have varying functionalities depending on the use case.
Virtualization
This is the easiest eco-friendly technology upgrade anyone can do—server virtualization and cloud computing. With server virtualization, you can consolidate multiple virtual servers on fewer physical machines that can still be onsite. With the cloud, you can easily shift workloads off prem to reduce the electrical output in any facility. Whether your customer wants to do a hybrid option or multi-cloud, the opportunities are endless and the result remains a smarter environmental choice. Of course, that leads to more engagements for you and your company, too, as they’ll need someone to help manage it all.
Energy management
We live in an era where there’s software that helps you monitor energy management in real time, folks. It’s that easy to understand, track and optimize when needed. And there’s even AI that can help you do it automatically and predictively based on historical usage and logistics. There’s no more excuses—we have the data and you can easily obtain it on a by-consumer basis, too. The more information we have at our fingertips, the easier it is for us to make smarter environmental decisions.
Sustainability
- Between integrating eco-friendly materials during construction, leveraging modular data centers that use pre-fabricated designs and properly recycling e-waste, there’s plenty of eco-friendly technology opportunities for any business to make smarter choices as they build out their technology infrastructure. It could be as simple as gearing up a business and their data center with refurbished equipment. Even down to the type of refrigerator and microwave purchased for the break room, every business has a multitude of ways to make a lasting, positive environmental impact.